Workshop

Unlocking Solutions through Design Thinking
27 July 2024 | 10:00 AM - 12:00 PM IST | Online

The core purpose of any product is to solve user problems by creating and delivering unmatched value in a competitive marketplace. In a fast paced ever-evolving business landscape that’s driven by transformative technologies, disruption has almost become the norm. This then requires that businesses put customers first and deeply understand the problems they face and the value they seek. Furthermore, it's critical to know their motives and what influences them when they seek solutions to their problems. Design thinking is the go-to practice in such scenarios so businesses can intimately understand users and use those insights to design and build solutions that tap into customer demand.  

Key Takeaways:
  • Uncover hidden user needs: Develop empathy for a target audience by learning user research techniques and building user personas.
  • Define the problem effectively: Frame compelling problem statements that focus on core user needs and opportunities.
  • Spark creative solutions: Embrace a culture of brainstorming and ideation to generate a diverse set of solutions.​
  • Prototype and iterate: Learn rapid prototyping techniques to bring ideas to life and gather user feedback at a rapid pace.
  • Test and refine: Conduct user testing to validate possible solutions and refine them based on user insights. 
Elevate your problem-solving skills and become a catalyst for innovation by attending this transformative workshop on the Design Thinking framework.

All participants will receive a Certificate of Participation.
Additionally, unlock FREE access to Premium Design Thinking Toolkit worth ₹10,000+ which includes:
  • Design Thinking Guidebook
  • Design Thinking Emailer Course
  • Design Thinking e-Learning Course


​SECURE YOUR SPOT

Ticket Price: ₹ 799/-
Early Bird: ₹ 499/- only*
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The Institute of Product Leadership is Asia’s first B-school for product innovation managers since 2012, with a mission of creating 10K product leaders in the country.
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About the Speaker

Dr. Pavan Soni 

Innovation Evangelist & Founder

Inflexion Point Consulting
Certificate of Participation

 

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Unlocking Solutions through Design Thinking