​Webinar​

Product Marketing Management: Criticality of the Role


Welcome to another insightful episode of the Institute of Product Leadership (IPL) Webinar Series. Designed to guide aspiring product managers and technical professionals, this series features global industry leaders sharing their expertise. Join us as we delve into the critical role of product marketing management and its impact on product leadership in today's data-driven and tech-centric world.

Key Takeaways:
1. The need for this focused discipline in addition to traditional marketing functions
2. Skillset needed to succeed in Product Marketing
3. The high expectations of an educated and demanding customer base need to be exceeded for sustained success 


 

WATCH ON-DEMAND

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Have Questions?
Reach a Career Counsellor at 080-4710-6006

  Keynote Speakers 

 


Shesh Gorur
Vice President
Bottomline Technologies
Shesh Gorur is a seasoned industry expert with great experience in product management, product marketing, sales engineering, and general management roles. Having worked in various leadership capacities, they bring a comprehensive perspective on the criticality of product marketing management in ensuring success in the marketplace. Join us to benefit from their deep understanding and practical insights into this essential discipline.

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