MASTERCLASS
5 Effective Techniques for Competitive Analysis & Product Roadmapping
13th Oct 2019, Sunday | 04:30 PM - 06:30 PM | MIT Kothrud Campus | Pune
Competitive Analysis is a critical part of every business decision and there are 5 important frameworks that will be discussed that practitioners use to drive data-driven decision making around roadmaps.

KEY TAKEAWAYS
  • Understand the difference between strategic and tactical competitive analysis
  • Understand outside-in (Portal Five, McKinsey Models, etc.) and inside-out (Harvey Charts) competitive analysis frameworks and best practices around how to build and present them to management for decision making
  • As a Product Owner, Business Analyst, Engineer/QA or Project Manager how to manage stakeholders and lead with data-driven decision making leveraging competitive analysis.

Master Classes are a great opportunity to discuss your own challenges/questions and get them answered in this highly interactive session with a 1:1 post-workshop interaction with faculty (based on limited availability)

SAVE YOUR SPOT

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ABOUT THE SPEAKER

Prof. Pinkesh Shah
ex. Global VP-Product Management, McAfee
Faculty, Institute of Product Leadership
Pinkesh Shah is a Silicon Valley Executive with an overall experience of 20 plus years as a Product Management Executive. Previously he was the global Vice President of Product Management at McAfee R&C BU (now part of Intel Corp.) for around 14 years in the US. Having played a key role in understanding how global products have to be adapted to work in emerging markets, he was instrumental in starting the product management organization in McAfee India. He is a guest faculty at several internationally reputed B-schools like IIM Bangalore, Amsterdam University, etc. He is an angel investor and is one of the founding board members at the Institute of Product Leadership (www.productleadership.com) – A Business School focused on Technology Professionals.
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