Industry Connect      

Building 0 - 1 Fintech Products : From Problem to Product

17 October 2026 | 12:00 PM - 1:00 PM | CMRIT Campus , Marathahalli, Bengaluru

Taking a product from an initial idea to something users genuinely need requires far more than building an MVP. It starts with finding the right problem, testing whether it is worth solving, and making focused product decisions with limited information.

In this session, Swati Mitra, Founding Member & Product at Zoop Money, will share what it takes to build 0 - 1 fintech products - from problem to product. Drawing from her experience building Zoop Money from the ground up and her broader experience across fintech product management, she will take participants through the thinking behind early-stage product decisions.

The session will cover how PMs identify and validate problems, shape the first product experience, prioritise what to build, and use experimentation and user feedback to refine the product. Swati will also unpack the challenges of building in fintech, where different customer needs, stakeholders, and evolving requirements can influence the product at every stage.

Participants can expect an experience-led look at problem discovery, early product decisions, prioritisation, experimentation, and the journey towards product-market fit - giving them a practical understanding of what building a 0→1 fintech product really involves.

 

Key Takeaways:

  • Learn how to identify and validate the right problem before investing time and resources into building a 0-1 product.
  • Understand the product decisions involved in the early stages - from defining the first product experience to prioritising what to build, test, and iterate.
  • Explore how fintech PMs navigate complexity across customer needs, multiple stakeholders, and evolving product requirements while building from scratch.
  • Gain insights into finding product-market fit through user feedback, experimentation, and continuous iteration.

**Please Note: If attending in person is not feasible, please register to join the session live via Zoom

SAVE YOUR SPOT

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Have Questions?
Reach a Career Counsellor at 080-4710-6006

   Speaker

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Swati Mitra

 Founding Member & Product Lead
Zoop Money

 
Swati Mitra is a Founding Member & Product Lead at Zoop Money, where she leads product and design and has been instrumental in building the product from scratch, finding product-market fit, and expanding its scope based on evolving user needs.

She brings seven years of product management experience, largely across fintech, with a track record of taking products from 0→1 and scaling them. Her experience spans digital lending and payment experiences, onboarding and post-onboarding journeys, customer and merchant products, and internal CRM systems supporting customer support, operations, and collections.

Alongside her fintech product work, Swati is also actively involved in AI product building, with a focus on moving beyond AI concepts to building and shipping AI-powered products. Her experience across fintech, 0→1 product development, product-led growth, and AI gives her a practical perspective on building products from the ground up and evolving them with real user needs.

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